FASHION WEEK FEVER
Global Media Hub offers high profile, targeted placement in the most exclusive fashion venues across London, New York, Paris and Milan.
You can have access to the heart of the fashion world through our network of luxury and boutique hotels, private clubs, private jets and airline lounges as well as fashion hot-spots across all four cities.
Our merchandisers can wear branded or designer clothing to add the wow factor to your campaign and will place copies directly into the hands of industry insiders.
New York
Lounge placement at JFK airport is perfect for targeting passengers heading in and out of New York. We ensure copies are presented in a selection of top fashion hotels in the city such as The Lowell and The Bowery. Private Clubs popular with those in the fashion industry are also included in the distribution, reaching your audience during their leisure time - Soho House and the Metropolitan are particularly popular. Small volumes are placed in fashion hot spots, restaurants and bars ensuring brand presence across all channels.
Milan
We can offer brand exposure by placing copies in BA and Emirates Lounges (subject to approval) and a selection of fashion hotels such as The Four Seasons and the Bulgari Hotel. Opportunities for placement at popular fashion hang outs include the secretive Club 1930 and exclusive Armani Prive.
Paris
The Mandarin Oriental and the Dorchester Group play host to high profile guests including designers & advertisers and we can secure placement at these venues. First class BA, American Airlines and Emirates airline lounges are ideal for targeting HNW travellers, while your brand will enjoy exposure to the fashion elite in The American Club of Paris and Silencio.
We can also offer digital exposure in lounges and onboard Eurostar* as well as promotional space available in lounges.
London
Copy Placement
Hotels – Hotels include ME London, The Rosewood, Café Royal, The Athenaeum Hotel, The Ritz and The Dorchester.
Private clubs - We can access private clubs and infamous fashion hang outs such as Shoreditch House and The Zetter Townhouse Cocktail Lounge.
Private jets - Distribution here captures the wealthy travellers at TAG Farnborough and selected heliports.
Airline lounges - First class and business lounges such as BA, Virgin and Emirates. We also have access to media walls and gate services available to all passengers.
Eurostar* - Placement in lounges at London and Paris as well as a promotional stand. Digital presence also available onboard and in lounges.
Retail
We have relationships with numerous central London retailers where copies are sold on a sale or return basis. Please get in touch for more details about these venues.
We manage ‘brand takeovers’ where retailers’ windows are dressed using posters and multi-facings. These poster sites and window displays provide fantastic brand awareness during Fashion Week, especially when combined with placement and brand to hand sampling activity.
Brand to Hand
We arrange merchandisers who personally hand copies to visitors at the major designers’ shows & after parties.
To find out more including costs and detailed venue information, please get in touch with Amy Scott on 01932 540 709 or email amy@globalmediahub.co.uk.